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Please use this identifier to cite or link to this item:
https://hdl.handle.net/20.500.11839/6541Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Cuervas Oviedo, Martín Felipe | - |
| dc.contributor.author | Acevedo Solano, Erika Juliana | - |
| dc.date.accessioned | 2018-06-26T15:11:23Z | - |
| dc.date.available | 2018-06-26T15:11:23Z | - |
| dc.date.issued | 2017-09-22 | - |
| dc.identifier.citation | APA 7th - Cuervas Oviedo, M. F. y Acevedo Solano, E. J. (2017). Elaboración de un modelo empresarial para que las PyME del sector de bebidas y alimentos logren incrementar su ciclo de vida en la ciudad de Bogotá. Revista de Investigación, 10(2), 119-133. https://doi.org/10.29097/2011-639X.86 | - |
| dc.identifier.issn | 2011639x | - |
| dc.identifier.uri | https://doi.org/10.29097/2011-639X.86 | - |
| dc.description | The objective of this article, is to identify and analyze the factors that allowed SMEs in the food and beverage sector to grow and stay in the market for a higher time than five years, to be able to propose a characterization that serves as a reference for other companies that are beginning, or which have problems of sustainability. For this purpose, different tools, such as observation techniques, in-depth interviews, and statistical techniques were used to analyze the possible factors that allow the durability of SMEs over time. In the first instance, an analysis of the contribution of the different national sub-sectors to the growth of production in the Colombian industrial sector was made, in which the food and beverage sector could be identified as the most representative. Subsequently, a sample of the SMEs of that industry was established, which were interviewed in depth to identify the key success factors. The end result is a sustainable business model so that entrepreneurs can route their organization to more competitive fields, and not only be conform to a balance of their incomes and expenses, but also, they can be able to get sustainable economic growth to achieve competitiveness in their sector and thus overcome the stage of maturity in the life cycle of an organization. | es_CO |
| dc.description.abstract | El objetivo de este artículo es identificar y analizar los factores que permitieron a las PyME del sector alimentos y bebidas crecer y mantenerse en el mercado por un tiempo mayor a los cincoaños, para así proponer una caracterización que sirva de referencia a otras empresas que estén empezando o que tengan problemas de sostenibilidad. Para ello, se utilizaron diferentes herramientas, como técnicas de observación, entrevistas a profundidad y técnicas estadísticas, para analizar los posibles factores que permiten la perdurabilidad de las PyME el en tiempo. En primera instancia, se realizó un análisis de la contribución de los diferentes subsectores nacionales al crecimiento de la producción en el sector industrial colombiano, en el que se pudo identificar al sector de alimentos y bebidas como el más representativo. Posteriormente, se estableció una muestra de las PyME de dicho sector, a las que se les realizó una entrevista de profundidad para identificar los factores claves de éxito. El resultado final es un modelo empresarial sustentable para que los emprendedores logren encaminar su organización a campos más competitivos, y que no solo se conformen con un equilibro entre sus ingresos y gastos, sino que puedan conseguir un crecimiento económico sustentable para alcanzar una competitividad en su sector y así superar la etapa de madurez en el ciclo de vida de una organización. | es_CO |
| dc.language.iso | es | es_CO |
| dc.publisher | Ediciones Universidad de América | es_CO |
| dc.rights | Atribución – No comercial - Sin Derivar | es_CO |
| dc.subject | Factores claves de éxito | es_CO |
| dc.subject | Ciclo de vida | es_CO |
| dc.subject | Modelo empresarial | es_CO |
| dc.subject | Key success factors | es_CO |
| dc.subject | Life cycle | es_CO |
| dc.subject | Business model | es_CO |
| dc.title | Elaboración de un modelo empresarial para que las PyME del sector de bebidas y alimentos logren incrementar su ciclo de vida en la ciudad de Bogotá | es_CO |
| dc.title.alternative | Development of a business model so that SMEs in the food and beverage sector can increase their life cycle in the city of Bogotá | es_CO |
| dc.type | Article | es_CO |
| Appears in Collections: | C. Año 2017 Vol.10 No.2 | |
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