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Please use this identifier to cite or link to this item:
https://hdl.handle.net/20.500.11839/7285| Title: | Diseñar el plan estratégico para la empresa del sector construcción traing S.A.S. |
| Authors: | Parrado Sánchez, Juan Pablo |
| Thesis advisor: | Vargas Barrera, Rafael |
| License type: | Atribución – No comercial – Compartir igual |
| Keywords: | Plan estratégico;Proyección financiera;Sector Construcción;Construction sector;Financial projection;Strategic plan;Tesis y disertaciones académicas |
| Issue Date: | 8-Feb-2019 |
| Publisher: | Fundación Universidad de América |
| Resumen: | El presente trabajo se elabora con el fin de diseñar un plan estratégico para una empresa del sector construcción, dedicada a brindar soluciones en proyectos de diseño y construcción de obras civiles en el sector público y privado colombiano. En primera instancia se realiza una revisión teórica de los diferentes conceptos organizacionales aplicados en la planeación estratégica, simultáneamente se recolecta la información de la empresa, en donde se resalta la misión, visión, objetivos y estrategias actuales, identificando posibles fortalezas y debilidades que tiene la empresa. En segunda instancia, se identifican y estudian posibles oportunidades y amenazas presentes en el entorno externo. |
| Abstract: | The present work is elaborated with the purpose of designing a strategic plan for a company of the construction sector, dedicated to provide solutions in projects of design and construction of civil works in the Colombian public and private sector. In the first instance a theoretical review of the different organizational concepts applied in the strategic planning is carried out, simultaneously the information of the company is collected, where the mission, vision, objectives and current strategies are highlighted, identifying possible strengths and weaknesses that the company. In the second instance, possible opportunities and threats present in the external environment are identified and studied. |
| URI: | http://hdl.handle.net/20.500.11839/7285 |
| Citation: | APA 6th - Parrado Sánchez, J. P. (2019) Diseñar el plan estratégico para la empresa del sector construcción traing S.A.S. (Monografía). Fundación Universidad de América. Retrieved from http://hdl.handle.net/20.500.11839/7285 |
| Appears in Collections: | Trabajos de grado - Gerencia de Empresas |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 439521-2019-I-GE.pdf | 1.47 MB | Adobe PDF | View/Open |
